LATIN TALKS Episode Four - Connected from episode 340 Watch Video
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Description: Latin America has more tan 340 million Internet users. The region makes for 10% of global audience, which destines, on average, 28 minutes to each online visit and, in terms of communications; the digital media is what currently grows faster.nnThe use of digital and mobile platforms, as well as “big data mining”, allow for today’s brands to offer personalised experiences, so that users only see and hear what they’re interested in.nnWhat are we doing in Latin America to make this happen?n