Langland raises awareness of diabetes-related amputations with pop-up shoe store from how to make a pop it out of note book paper Watch Video
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Description: Amp Shoes was a shoe store with a shocking twist – each shoe represents one of the 135 feet or lower limbs amputated in England every week because of diabetes.nnAmp Shoes was designed to deliver a serious message about the consequences of diabetes through a surprising and memorable experience.nnThe campaign was created by Langland in partnership with Diabetes UK, Awesome Films, and global fashion and design company Eley Kishimoto. Diabetes UK hopes to not only raise awareness of the condition,