Marc (head of Lusty Ice) and Oriane (manager of the Ibiza Lusty Ice shop), Berlin April 2018. from april suck Watch Video

⏲ Duration: 38 sec
✓ Published: 24-Apr-2018

Description:
Through the innocent medium of an ice lolly, consuming a Lusty Ice could bring sexuality to the public as an emancipation statement, it could also send a provocative message (depending who it is directed to) but most of all it brings fun and absurdity to its surrounding. A lick or a suck makes Lusty Ice lovers shift into a new reality. A world where your socialised boundaries are broken. An environment where you can feel free. Millennials, Generation Y and X can enjoy the concept in their own wa