Poison pen letter to charity helps boost trade - after going viral on Facebook from fulfillment process map Watch Video

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✓ Published: 08-May-2024

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A ‘vile’ poison pen letter that called for a charity shop to ‘shutter’ has helped boost the store’s trade - after it was posted on social media.<br/><br/>The nasty note penned to Kreate, a homeware store that gives work experience to adults with learning disabilities, said it was 'not welcome' and would likely 'fail'.<br/><br/>But when the manager Ruth Denton shared the handwritten message on Facebook, hundreds of well-wishers voiced their support for the store in Sheffield, South Yorks.<br/><br/>And she now says they’ve had people from as far away as America making plans to visit - while adding that the letter had helped put the shop “on the map”.<br/>