Alaska’s Nonresident Anglers, 2009-2013. Webinar presentation for sport fishing-related businesses, guides and charters from g recruitment Watch Video

⏲ Duration: 30 min 82 sec
✓ Published: 20-Nov-2014

Description:
To increase the amount of information available on our largest segment of customers, the Division of Sport Fish contracted with Southwick Associates to analyze Alaska’s nonresident anglers who purchased a fishing license between 2009 and 2013.This market segmentation study relied on data from license sales records, guide and charter trip logbooks, and the Statewide Harvest Survey to determine purchasing history, demographics, place of origin, adult and youth participation rates in guided/cha