Kerning 2017 - Dan Reynolds -What proportion of a typeface’s design is the type designer responsible for? Narratives around desi from the definition of partially Watch Video
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⏲ Duration: 27 min 47 sec ✓ Published: 03-Aug-2017
Description: Is the term “type design” appropriate for the work of pre-industrial punchcutters? All objects produced throughout history have undoubtedly been designed; however, many industrial design historians have abandoned this term for describing objects preceding the Industrial Revolution. In his ongoing research into Wilhelmine type, Dan attempts to arrive at a definition of type design adequately fitting typefoundries’ internal processes. This is often at odds with their own self-presentation, o