Typographics 2019: Branding a Branding Conference for Branding Designers with Armin Vit from hinges online Watch Video

⏲ Duration: 16 min 60 sec
✓ Published: 13-Sep-2019

Description:
This talk took place in The Great Hall at The Cooper Union on June 15, 2019. The livestreaming and video recording were​ made possible by a generous sponsorship from Google.nnOver the course of ten years, we have designed a new identity each year for the Brand New Conference, an event we organize for creatives that specialize in logo, identity, and branding. Using Helvetica for the logo and plastic pouches for name badges does not cut it with this audience so we’ve taken it as a challenge to