SAP NFL Super Bowl Blvd StatsZone from nfl team stats Watch Video
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Description: We brought SAP’s social media analysis to life on Super Bowl Boulevard in Times Square with an experiential installation during the lead up to Super Bowl XLVII. nnThe leader in business analytics asked us to engage football fans by turning real-time data into a participatory experience. Our team worked around the clock to deliver content and drive traffic via Twitter and Instagram. In addition to the SAP paviliion on Superbowl Boulevard, the week-long event was featured on screens at Metlife S