Maximizing Brand Trust & Reducing Corporate Liability: Protecting Customer Data Is Your Responsibility from leaked mma Watch Video

⏲ Duration: 22 min 46 sec
✓ Published: 06-Jun-2013

Description:
Protecting the privacy rights of users and continuing to deliver transparency and control is critical to any business. When privacy is breached, this not only affects business operations but more importantly, your end-users and their trust in you. In this new era of mobile in which customer data powers everything down the value chain, it's your responsibility to understand customer privacy and data protection.nnAs a marketing professional, it's known that protecting customer data can be costly.